Monday, July 18, 2011

OPI Pink Ribbon Shatter 2011 Press Release

OPI Pink Ribbon Limited Edition Lacquer: A Shattering Pink Ribbon Partnership!




"Showing your support for breast cancer during the month of October has become a fashion statement; OPI wishes to celebrate their partnership with the National Breast Cancer Foundation with their limited edition Pink Ribbon Shatter texturing treatment product, the new fashion statement in nail art.

During the month of September and October, OPI joins forces with the National Breast Cancer Foundation, for our 7th year as silver sponsors, where 100% of profits from the sale of the limited edition Pink Shatter will be donated to the Foundation.

The revolutionary new Pink Ribbon Shatter is a texturing treatment formula that transforms as it dries on your nails. When applied, OPI’s Pink Shatter begins to shatter and disappear, leaving behind a shattered effect in matte within minutes of it being applied onto an OPI lacquer shade. For a high gloss finish, seal the shatter effect by applying another coat of OPI top coat.

OPI’s Pink Shatter offers a new dimension to nail design, the cracked pattern effect, similar to a pink leopard print, offers another form of fashion statement in nails.

OPI aims to raise another $25,000 for the National Breast Cancer Foundation and assist in their funding of research programs into the prevention and cure of breast cancer, which affects 1 in 9 Australian women.

OPI’s Pink Ribbon Shatter will be available from September through to October at selected beauty salons, spas, and David Jones nationally, $19.95 RRP incl. GST. For your nearest OPI stockists contact 1800 358 999 or visit www.opi.net.au."

6 comments:

  1. Is this for the US too?

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  2. I will have to find out from my pr contact and get back to you. This is all the info I received on it :)

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  3. This will definitely be released in the USA as well :)

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  4. Pam @ PamsGirlyBitsJuly 20, 2011 at 10:11 AM

    oh yay!! cant wait to get some of this!!

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  5. HI GUY!
    YOU THE ONE WHO PISSED IN YOUR PANTS AT FRENCH CUSTOMS?
    YOU HAVE A ZILLION ZETAS NOW BREATHING UP YOUR " ASS".

    ReplyDelete

Thanks for your comments! I appreciate them and will try and respond as quickly as I can! :D